The Taxonomy of the Lean Startup Pivot

I like to think at least five moves ahead in the five most likely futures. So I decided to make a list of my potential product/market pivots.

Customer Development: Fight or Flight

When faced with a half dozen rifle toting grizzly bears with a penchant for human flesh, the correct choice is to run. But more often than not, we choose flight because we don't see how we can possibly fight.