Customer Development

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5 articles

The ROI of Community Innovation

Financial ROI and social ROI are complementary, not competitive. Innovation for the community requires participation from the community. Artificial intelligence will soon be considered part of the community rather than just a tool we use.

Customer Validation under Lockdown

Entrepreneurs serious about making progress need to think like hackers and do whatever it takes to get in front of customers.

· 9 min read

Actioning a Customer Interview Debrief

A step-by-step guide to getting the maximum value from your customer interviews. Includes how to prep, what to ask, what to listen for, and how to use it.

· 6 min read