12 Random Tips For Practicing Customer Development

By Tristan Kromer · Jul 17, 2012

Bad customer development Customer development is hard. It takes work to get it right and you’ll always be improving your technique. Here are a few pithy tips I like to keep in my head while I’m getting out of the building. It’s probably the exact same words they’ll type into google to find a solution. Suspiciously oversimplified bonus formula:

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Tristan Kromer

Tristan Kromer is an innovation coach and the founder of Kromatic. He helps enterprise companies build innovation ecosystems and works with startups and intrapreneurs worldwide to create better products for real people. Author, speaker, and passionate advocate for lean startup and innovation accounting methods.

𝕏 @TriKro LinkedIn Website

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12 Random Tips For Practicing Customer Development

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