Ideation Validation Growth Games & Tools

Experiment Types Matrix Poster

Download, print, and display this handy one-page poster in a place you look for inspiration. Use this poster for browsing experiment types organized on a matrix of problem/solution and generative/evaluative. This is a great reference tool for selecting the best experiment type to test your innovation learning goal. Keep the digital download handy on your desktop and dive deeper into each experiment type by clicking on the link to view a description and examples of real world application.

Receive Kromatic news and updates
Authors and Contributors
Tristan Kromer
Tristan Kromer works with innovation teams and leaders to create amazing products and build startup ecosystems. He has worked with companies from early stage startups with zero revenue to enterprise companies with >$1B USD revenue. (Unilever, Swisscom, Salesforce, Fujitsu, LinkedIn) Tristan has worked with over 17 technology accelerator programs and ecosystem programs such as Innovation Norway, Vinnova (Sweden), Enterprise Ireland, NEST’up (Belgium), StartSmart (Estonia) and the Innovation Partnership Program (Vietnam-Finland) With his remaining hours, Tristan volunteers his time with early stage startups and blogs at
Ask a question?

Related resources

Interested in the best innovative programs online?

Each program contains all the skills you need to make real progress and show real results. Whether you are part of an innovation team, you are coaching teams, or leading a business unit as an innovation leader, our programs will give you the skills to succeed.
Check out all programs

Have a question about this resource? Ask us anything.
Chat with our innovation experts.
Where did you first hear about us?
Write your message here