Business Experiments: Why SIMPLE Beats SMART When Getting Started
Use the SIMPLE template to overcome the hardest part of business experiments — getting started. Work backwards through Build, Measure, Learn.
208 articles on innovation, lean startup, and entrepreneurship
Use the SIMPLE template to overcome the hardest part of business experiments — getting started. Work backwards through Build, Measure, Learn.
Learn the 3-step Market Opportunity Navigator framework to identify, evaluate, and prioritize your most promising target markets.
Learn why process, accelerators, and stage gates aren't substitutes for a real innovation strategy grounded in vision and long-term decisions.
Five facilitation skills training tips for better lean startup workshops — from building empathy to framing concepts through fun and reflection.
There's no one-size-fits-all corporate innovation process. This satirical guide exposes the anti-patterns that doom most programs—and what actually works.
AXA's reverse mentoring program hit 97% satisfaction by pairing younger employees with executives. Learn how to structure your own.
A grit and growth mindset goes beyond believing in self-improvement. Learn how entrepreneurs can find promise in failure and grow from scraps.
See how a small team ran lean experiments on Radical Candor's 1-on-1 meetings to validate peer-to-peer feedback before committing six person-hours weekly.
Shipitwise's founder shares a 4-step lean startup sales process that replaced guesswork with real data to find the right B2B customer segment.
Experiment velocity is a gamable vanity metric — but so are the alternatives. Use this simple traffic light system to measure innovation teams properly.
Learn to spot the 10 types of monster projects that doom intrapreneurs — from Zombies to MechaGodzilla — plus survival tactics for each.
Learn the corporate innovation definition and avoid three common pitfalls that derail progress inside large organizations.