Start thinking like a hacker, put your customer first, and learn how to create your own shortcuts.
Lean, Agile, & UX Principles
Lean Startup was born from a need for companies to innovate in high-risk environments in constantly changing markets. Like agile methodology, this lean startup course aims at applying a scientific approach to innovation, identifying business assumptions, and then validating and invalidating business model hypotheses.
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Who It’s For?
For budding innovators who need a lean startup course to understand how modern innovation works. Particularly useful for people just starting their innovation journey who want to make sure their team is aligned on how to measure progress.
How It Works
Our experienced coach guides you through each step, giving you direct feedback on your work and helping you develop innovation as a core competency. You will use your own projects to ensure that the theory is immediately applied to real-world scenarios.
Real Projects
Get individual feedback on your real projects.
Focused Guidance
Develop new skills with a small cohort and direct coaching.
Interactive Sessions
Run live exercises with an expert coach during our weekly sessions.
Materials & Frameworks
Get self-study learning materials and frameworks.
What You Learn
A clear understanding of lean startup principles
Simple steps to test Product / Market Fit
How to test market demand and product features
Rapid decision-making skills
How to design experiments
The difference between principles and buzzwords
Designed by Successful Entrepreneurs and Experts
Tristan Kromer
Tristan Kromer works with innovation teams and leaders to create amazing products and build startup ecosystems. He has worked with companies from early stage startups with zero revenue to enterprise companies with >$1B USD revenue (Unilever, Swisscom, Salesforce, Fujitsu, LinkedIn).
Manuel Guerrera
Manuel works with Fortune 500 companies as well as small startups in different industries and regions using the mindset and principles of Lean Startup, Design Thinking and Business Model Innovation to help leaders and project teams to change, transform or improve the way they do business.
Megan Kennedy
Megan is an Innovation Coach and Process Designer. She brings ten years of experience in project management and consulting - analyzing data, solving problems, and communicating with stakeholders. Her key strengths lie in providing design solutions that balance both the business and user needs.
Testimonials
Kromatic’s hands-on introduction to Lean Startup and its guiding principles was a complete wake-up call for my startup, forcing us to launch our MVP and learn fast.
Ryan Bruels, Vice President of Engineering, Knock
Kromatic’s workshop was incredibly engaging and interactive. Every detail was carefully thought out, from the design-thinking approach to clear and visually engaging material.
Kathryn Haydon, Innovation Strategist, Sparkitivity
It helped to think through a new lens on how to measure the middle space between initial vanity metrics and long-term revenue/product results.
Kyle Smith, Senior Manager, American Family Insurance
Rigorous is a great word to describe Kromatic. The pace is fast and intense. It’s part of their ethos that you need to learn and fail quickly.
Brendan Sheehan, Chief Financial Officer, CBUSA
Our coach helped us to identify the most important steps to take, and we always had a clear objective and action plan at the end of a conversation.
James Bryce Smith, Founder, Magnetize
This workshop is part of these programs
Customizable Curriculum
Each workshop is a component of the greater innovation library. Programs can be curated to include all the workshops you need to make real progress and show impactful results. Whether you are part of an innovation team, you are coaching teams, or leading a business unit as an innovation leader, our library will give you the tools and skills to succeed.
Send us a message below if you are interested in creating your own curriculum.
Get into new markets with new products.
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Book a 15-minute chat to learn how our workshops can help your project.
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