Learn the dos and don'ts of running surveys to avoid asking bad questions that will lead your product down the wrong path.
Effective Survey Design
Surveys are some of the best and worst tools for an innovator. They are great when you can collect valuable quantitative data (such as market size) very quickly. They are terrible because they are very easy to screw up. A bad survey can produce deceptive data, which can lead teams to persevere with a bad idea, or worse, disqualify a great idea.
Learn More Now