Interviewing strangers is a science as much as an art. Learning how questions actually work can give you fresh insight into the customer discovery process.
Customer discovery tips from a writer who’s interviewed everyone from astronauts to zookeepers.
Interviewers have pain points too. Here’s how a focus on the elements of storytelling can make your discovery process rewarding and pain-free.
A list of questions and answers will only get you so far in a discovery interview. To truly understand your customer, you have to listen to their stories.
If we want our company to achieve greatness, we have to empower our team members to be leaders in their own areas. That means focusing on the clarity of our mission and the capabilities of our teammates.
Is the customer discovery process one of your pain points? Find out how many interviews you should do, how often, and how to process the information quickly so you can move on to your build in no time.
Yet another Experiment Template? Use this SIMPLE template to overcome the hardest part of running experiments…getting started.
Identifying your target market is crucial to product success. Use this method and guide to set a promising strategic focus.
Shareholders and board members are demanding a vision for the future and an innovation strategy to get there. Regardless of…
Five actionable tips on running better workshops.